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 Pure London
Feb 10-12, 2008, London, UK |
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Pure increases new footwear brands by 65%
Nov 2007 - Pure, showing 10-12 February 2008 at Olympia London has increased its line-up, now showing more than 800 womenswear, footwear and accessory collections. The increase reflects the growth of the show and the launch of the additional Pure Footwear section.
With over 125 footwear brands on show, Pure has seen a 50% increase compared to August 2007, and an impressive 65% more new footwear brands on show.
Stepping up its offer, Pure introduces a new fresh section dedicated to top footwear brands. Newcomers joining this February include; Rocket Dog the globally recognised footwear brand, offering an injection of fresh footwear styles for girls; Feud London’s footwear is both inventive and unique, buyers will be spoilt for choice as every shoe oozes stylish flair; Terra Plana is an award winning footwear brand that makes a variety of innovative products with different sustainable concepts: 21c artisan, recycled and barefoot; FullCircle Shoes with an Autumn/Winter range that will be just as fierce as the Summer collection - colour, details and shape cleverly mingle to create bold winter styles; Showcasing for the first time at Pure Ravel will preview an exuberant collection of fashion inspired footwear; Fresh from the US, Blowfish Malibu’s quirky yet cool LA surf styles for all ages are set to make a splash as the new must-have footwear range. Debuting at Pure in February are the incredible brands; N.D.C Made by Hand, Firetrap, United Nude, Snowjoggers, Audley, Land Rover, EMU Ridge, Yves Desfarge and many more.
Returning footwear brands to show their new creative designs include; Art presenting key urban geometric forms throughout the Autumn/Winter 2008-09 collection, with varied colours and soft leathers providing great comfort and style; cult shoe designer Terry de Havilland’s latest collection of fusion of classic styles with edgy, groundbreaking designs for which he is known and adored. Among the classics are many fresh, brand-new designs. Strutt Couture is delivering a lifestyle choice enjoyed by fashionistas, celebrities and the style conscious, who demand cutting edge design and uncompromising luxury. Harmanli, the authentic fashion label, is creating highly refined and prestigious goods reflecting to the innovative image of the brand. Fly London's surreal charm is as strong as ever for the Autumn/Winter 2008-09 collection, unveiling more unique and uncompromising design that keeps FLY at the cutting edge of fashion. Salvador Sapena returns with their romantic, feminine and contemporary shoes. Neosens, c.doux, Manas Design, Manas Lea Foscati, PERtu, Birkenstock, Bourne, Lisa Kay, Manas Design, Unisa, Celia Marco, French Sole and Thierry Rabotin are also returning to unveil their latest cutting-edge luxury footwear designs.
Pure is the UK’s largest and most directional fashion trade event offering contemporary womenswear, young creative fashion, footwear and accessory collections all in under one roof. In addition to the diverse mix Pure will also be hosting daily inspiring catwalks and exclusive Drapers’ Trend Presentations on the centre catwalk.
To view the Pure brand gallery, gain more information and to pre-register for free entry, buyers can go to
www.purewomenswear.co.uk
Press contact: Bettina Odum T: +44 (0) 7900 938274 E: bettina.odum@emap.com
Buyer Contact: Athena Louca T: +44 (0) 20 7728 3926 E: athena.louca@emap.com
Exhibitor contact: Lucie Barber T: +44 (0) 20 7728 3512 E: pure.enquiries@emap.com |
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